Why We Chose Kalamkari: A Journey into Tradition & Art
Kalamkari is not just a fabric or a print — it is a conversation between tradition and imagination, carried forward by artisans who paint with devotion, patience, and stories passed down for generations. Each stroke is slow, intentional, and full of meaning. And that...
The story of Dharvi how our brand was born
The name “Dharvi” reflects the blend of Dharani’s vision and the virodhi (contrasting) world of fast fashion she wanted to challenge. At Dharvi, every piece is made with purpose — handcrafted, thoughtfully designed, and rooted in tradition. Growing up, our founder...
What is Kalamkari? The Complete Guide to This Ancient Art Form
Kalamkari is an ancient Indian art form of hand-painted or block-printed cotton textile, originating from the present-day states of Andhra Pradesh and Telangana. The name is derived from the Persian words "kalam" (pen) and "kari" (craftsmanship), literally meaning...
The Story of Kalamkari: From Ancient Temples to Modern Fashion
The history of Kalamkari is intertwined with the religious and cultural life of ancient India. It flourished as an art form used to depict stories from Hindu mythology, epic tales like the Ramayana and Mahabharata, and the lives of gods and goddesses